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Sales, Business and Executive Coach: William Offen CInstSMM, M IDM

William, Principal of Communicate4, is an experienced Coach, Trainer, Facilitator, Speaker and Sales Booster.

William has over 25 years experience at senior sales levels for both large international organisations and SME businesses. His experience and expertise has grown from working with a wide range of people from many different and diverse industries helping them achieve success and grow as individuals.

To William, the core skill to great management, sales and relationships (both personal and business) is communication and some areas that his coaching focuses include:

  • Enhancing internal relationships
  • Developing processes and procedures that are right for the client
  • Enhancing retention and satisfaction of your customers and clients
  • Impacting on areas where objections, complaints and cancelled orders can occur
  • Visibly increasing quality, value and retention rates
  • Increasing staff ‘buy-in’ to enhance productivity and commitment to a common goal through effective management and leadership

    • William uses his advanced communication skills and his unique techniques to develop individuals, teams and managers to achieve results for every level.

    William is a Companion of The Institute of Sales & Marketing Management and a Member of The Institute of Direct Marketing and he pairs exceptional Sales & Marketing skills and knowledge with applied people skills.

    Coaching means helping people use their own potential to achieve their optimum performance – and enjoy it! William’s coaching skills develop the potential of every member of a sales team the skills, techniques and motivation to perform to their optimum levels.